NP.us Website
Our operator visits/engagement on the NP.us website continues to grow!
21 of the previous 26 months had positive YoY organic growth
YTD >200K sessions
YTD >7,000 goal completions, including 5,800 click-throughs on the Buy Now button found on product pages
New NP.us Website has launched!
New website launched in December!
Over 1,700 pages migrated
Built for SEO optimization
Refreshed and modern design with a clean look and feel
New integrations including Smart Recipe Hub as well as Find a Distributor button for product pages
Product sell sheets can now be emailed or printed directly from the product page
Two New Stouffer’s Brand Corner Pages - Stouffer’s and Stouffer’s White Cheddar Mac & Cheese
New Site Content
New 2022 Food & Beverage Industry Trend Report
Lead-generating form to download the report
~1,500 reads YTD
LinkedIn and paid media campaign supports on the Buy Now button found on product pages
NP.us Website Updates: TRIO Product Pages
Plated finished shots added to all TRIO product pages
NP.us Website Updates: Nescafé
New Nescafé Barista Coffee Machines product pages: Ultimate Barista, Total Barista, and Core Barista
NP.us Website Updates: New Custom Menu Development Website Presence
Brand Corner
Product Page
YouTube Nestle Professional videos
Check out our YouTube Video Library!
Access brand, product and enterprise videos at any time.
Click here access the YouTube Video Library.
Check out our newest videos!
NESCAFÉ Total Barista 30 Coffee Machine
Chef-mate "We Got This"
Optimize your Nestlé Vitality Express Dispenser, day and night with Flavor Flip™
Content that delivers engagement with operators
Check out analytics for all NP Turtl documents plus the top 3 "most read" over the past 90 days. (Love seeing people re-reading the docs!). And, click on the images to the right to view two of our recent Turtl Ebooks.
Graphical analytics overview from the last 90 days (click to expand)
List of the most read docs from the last 90 days (click to expand)
New DigiBites Learning Sessions
Digibites are educational sessions for Nestle Professional employees on all things digital – tools and trends. Sometimes a member of the Nestle Professional Digital team speaks, but often, we invite experts in the field as guest speakers.
Why it’s important: To support Nestle’s global objective to grow digital sales
So far we have held these DigiBites Learning Sessions:
New Website Results & Processes
Process to request a change
Tips when planning with partner agencies (e.g. ADA compliance, high resolution images, SEO-focused content, etc.)
Delivered change request form as well a quick tip sheet
Turtl Training for Sales
Why branded content is important
How to access the Turtl library and share content out to contacts
Personalized links competition sending out the 2022 Trend Report
eCommerce New Item Setup
Highlighted key product information, imagery, and requirements necessary to strategically set up a product on eCommerce
